Our mission

yobō is the Japanese word for prevention. We view lifestyle as our most important medicine for increased energy and well-being. Our inspiration comes from Eastern preventive philosophy, which holds that each individual has the key to their own health. With Yoboo, we aim to bridge Eastern and Western insights.

Discover our story
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How it all began

2017

Our Story

One of our four founders, Luc Kleynjans, was suddenly diagnosed with diabetes seven years ago. As a passionate pharmacist, he began searching for scientific solutions. This led him to connect with numerous globally recognised experts who inspired to explore the power of lifestyle changes. This journey had a profound impact on his own health, but it didn’t stop there. It became Luc’s mission, as a pharmacist, to emphasise lifestyle as the first line of treatment.

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2021

The Yoboo community

Luc's mission proved to be a success in his pharmacy. It quickly became clear that there was significant interest in optimising lifestyle, but many people didn’t know how to start. The ambition to give more Belgians access to this approach was the driving force behind Yoboo.

In April 2021, Yoboo was founded by four co-founders. Pharmacies and other health professionals soon joined. Today, the Yoboo community includes pharmacists, doctors, physiotherapists, dieticians, and health coaches. They all share one thing in common: a passion to help people feel good.

Today

We provide targeted advice for HR and management, based on the overall business results of the Willbeing® test. These insights show the impact at the company level and help you take targeted actions based on test progress, leading to a healthier and more productive work environment.

Today

The power of willbeing®

Adjusting your lifestyle may seem simple, but it can be quite challenging. Good intentions are often hard to sustain. At Yoboo, we focus on your motivation, recognising that each individual is unique. We have named this philosophy ‘Willbeing®’—the will to take steps towards a more energetic life. You decide where you want to focus and at what pace. Yoboo is here to support you, empowering you to take control of your health in the long term.

After trying every possible remedy on my own without lasting results, I finally have control over my symptoms, and even my weight, thanks to Yoboo!

Kathleen Preso

IT Career Coach

How can we help you?

At Yoboo, we believe that everyone has the right to feel good, including you. Are you curious and wondering what we can do for you? Want to adjust your lifestyle and live with more energy? Feel free to contact us, and we'll be happy to help you!

Contact us